The repercussions of the war in Ukraine on tourism

The war in Ukraine, in itself atrocious, absurd and, in our opinion, also completely anachronistic if we think about the past and the fact that we are in 2022, has led to airlines stopping flights to and from Russia and Ukraine, plus all the routes that required a flight over the Black Sea. This led to the cancellation of dozens of trips to beautiful destinations such as St. Petersburg, Kiev and Moscow itself. Damage to the economy that revolves around tourism, especially the luxury sector.

The war in Ukraine has forced the tourism sector to evolve rapidly. At MeTour.it, we believe it is essential to reorient our approach to tourism, exploring new destinations that can offer unique and enriching experiences. We are working to identify and promote alternative itineraries that respect traveler safety and environmental sustainability. Our mission is to support local economies that can benefit from an increase in tourism, while offering our customers the chance to create unforgettable memories in lesser-known but no less fascinating places.

Luxury tourism is one of the sectors most affected by the current crisis. However, at MeTour.it, we see this challenge as an opportunity to reinvent luxury travel. The future of luxury tourism may no longer be defined only by exclusive destinations, but also by the authenticity and positive impact that travel can have on local communities. We are therefore curating a selection of luxury experiences that are not only exclusive and comfortable, but also aware and respectful of the global socio-political context. Our goal is to offer trips that leave a positive mark both in the hearts of travelers and in the destinations that are privileged to host them.